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Goose Raises $13.4M in Seed Funding to Redefine how Pet Care Businesses Operate

  • Editor
  • Feb 25
  • 1 min read

Whats Happening:

Goose, a technology company developing a next-generation operating system for pet care providers, has raised $13.4 million in seed funding. The round was backed by B Capital, First Round Capital, The 81 Collection, Imaginary Ventures, and BoxGroup. The funding will be used to accelerate product development, expand partnerships, and support growing demand for Goose's enterprise-ready platform.


Key Moves:

  • Goose raises $13.4 million in seed funding from major venture capital firms

  • Funding to accelerate product development and expand partnership ecosystem

  • Company aims to address complex needs of sophisticated pet care providers


By The Numbers:

  • Pet care industry projected to reach $280 billion by 2030

  • Goose launched full operating system in September 2023

  • Founders have combined 31 years of experience in pet services industry


Key Quotes:

  • "Goose is transforming how pet care facilities can operate and engage with customers," said Drew Brinkoetter, CEO.

  • "After years of running our own facilities, we saw firsthand how outdated software was holding the industry back," said Chris Tilson, Chief Customer Officer.

  • "Drew and Chris bring unparalleled expertise in the pet industry to Goose," said Karen Page, General Partner at B Capital.


Bottom Line:

Goose's successful seed funding round demonstrates strong investor confidence in its innovative approach to pet care technology. With experienced founders and backing from major venture capital firms, Goose is well-positioned to address the growing needs of the pet care industry, which is projected to nearly double in size by 2030.


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